Product as a Framework for Life
I’ve always treated myself as my first product.
Every iteration, whether in work, relationships, or habits, follows the same discipline I bring to product: ruthless prioritization, thoughtful experimentation, and methodical scaling. For me, product is more than a career, it’s a philosophy for building, learning, and adapting in the real world.

Product as Radical Ownership
When I commit to building something, it’s because I believe it wouldn’t exist without me.
I’m not driven by exits, hype cycles, or chasing the next trend. I build from obsession. From founding Quture, a fashion marketplace that reached 20K downloads, 10K MAUs, and $1.5M in sales, to reimagining UX flows for B2C and B2B platforms, I’ve only pursued products I feel morally obligated to ship. They’re my responsibility, my craft, my legacy.

Product as Human Expression
We don’t just use products, we become them.
Products are extensions of our values, behaviors, and identities. The iPod changed how I relate to music. Focusmate shifted my productivity. Little Red Book redefined how I discover culture. I believe great product managers act as anthropologists and architects at once, capturing the most essential human needs and encoding them into tools that shape how we live, work, and connect.